Newcastle United are poised to receive a £60million boost from a sponsorship deal that could impact Manchester City's pursuit of Sandro Tonali. The Italian midfielder is a transfer target for Manchester City, but Newcastle United may no longer desperately need to sell. Having fallen short of securing any European football, a high-profile sale seemed inevitable at Newcastle, with Anthony Gordon appearing to be the chosen departure as he completed a £69m move to Barcelona earlier this month. The South African company KNOX Hydration already has an existing arrangement with the club's training ground in a £6m-per-year deal running for the next three years. Their report further states that KNOX will contribute around £10m for the upcoming 2026/27 season, rising to £25m-per-year for the two subsequent seasons. Such a substantial financial uplift could prove influential in negotiations over Tonali, with Newcastle no longer under pressing need to raise significant funds. Manchester City are more focused on signing Elliot Anderson, with two bids rejected prior to the World Cup kicking off. The fate of Rodri is also a hotly contested subject, with a switch to Real Madrid being floated should they fail to secure either Enzo Fernandez or Mateus Fernandes. Tottenham and Arsenal are also linked to Tonali, with Roberto De Zerbi having already brought Andy Robertson and Marcos Senesi to Spurs. The future of Luka Vuskovic was closely tied to that £52million move, with Brighton having bids rejected by Spurs for the Croatian defender. Newcastle United's strengthened financial position could give them an upper hand in negotiations with Manchester City over Tonali's transfer. The Magpies' new sponsorship deal has eased the pressure to sell their key players, including Tonali. As the transfer window heats up, Newcastle United's fans will be watching with bated breath to see what happens next. With the club's financial future looking brighter, they may be able to hold on to their star players and make a push for European football next season. The £60m deal with KNOX Hydration is a significant boost to the club's coffers, and it will be interesting to see how they use this new-found wealth to strengthen their squad.